How to Start a Successful SMS Marketing Campaign in Dubai

Dubai is one of the most popular cities of the world because of its world class business environment and luxury life style. People from all over the world are interested in moving to Dubai for seeking business opportunities the reason why several new companies are being setup each day in UAE. Due to this increase there is a huge competition among companies. Most companies in UAE are looking for cost effective advertising platforms. SMS marketing is one of the best marketing techniques which is considered as the most effective way of reaching to the local customers.

Why to use SMS Advertising:

There are so many reasons to use Mobile advertising to promote your business. Some of the advantages are mentioned below:

  • It is a cost effective method of advertising and you can convey your message directly to your potential customers.
  • You can write customized messages and can modify those messages any time you want
  • You can send custom text-messages to people of different age, cast, and gender.
  • As majority of people having smart phones view messages every seconds so it fast as compared to other sources of advertisements and the RIO is very high.
  • You can send different types of messages such as promotional, transactional, notifications, weddings, parties, reminders etc. and even you can send text messages to customers speaking different languages such as Arabic speaking, English speaking etc.

Before starting your first SMS campaign you have to realize some characteristics of a successful campaign.

  • Understanding your Goals:

The most important part of the campaign is to setup your business goals, and objectives and think how to achieve the best results to meet those objectives.

  • Strong Call-to-Action:

Most SMS Campaigns failed because they can’t present the message what actually is required. As the message doesn’t contain any call to action the reason why the reader gets no clue what action to perform.

  • Understanding the right time:

You should know the right time to send the message. As sometime it better to send the message on a specific day but it all depends on the type of message, target audience, and nature of business.

  • Short and Concise:

As you can’t write a 100 word article in SMS so be smart and try to write short, sweet and simple message.

By keeping all these points in mind you can run a successful SMS campaign.

How to target Local community in Dubai through Mobile marketing?

In UAE the number of mobile phone users is increasing rapidly and it is better to adapt SMS marketing as one of the marketing tools. It is considered as the best option to target local customers. It is the most effective of advertising for small businesses. It doesn’t matter whether it is a du or Etisalat number we have huge database of UAE mobile numbers. Epic Creative is a UAE based Digital Marketing Agency offering cost effective SMS Marketing in Dubai. If you don’t have started your 1st Campaign then you can partner with us today we would be happy to assist you in starting your 1st Bulk SMS Campaign.