5 Tips to increase user engagement in your website
A website’s primary purpose is to attract more customers and to increase sales. So if your website is missing something that is important to your customers then you can miss a lot of sales. So here we discuss what your customers can expect from your site:
- Why your customers can choose you why not others?
There may be so many other companies which will be offering the same services which you offer then why should they come to you so here you can describe how unique you are from others and what are your accomplishments, expertise, experience and other attributes which make you stand alone from others.
- Present your services in a clear way:
If someone lands on your website and doesn’t get any idea about your products or services then how can you sell? So it is better to provide clear and concise information about your services and products on the homepage so then the visitors can get a quick idea of your services.
- User friendly navigation and Internal linking:
Make navigation easy to navigate and intern link inner pages so that the user will remain busy. This can help in better user experience as well as helpful in SEO. So it is good idea to interlink relevant pages and blog posts.
- Make your contact information visible:
It is better to keep your contact information including physical address, email and phone numbers consistent in all the pages. It doesn’t matter which page the visitor visits but can contact you easily.
- Adding Calls to Actions:
It is better to write strong call to actions to force the visitor to perform some actions whenever someone visits your site. Like buy now or Call now so that the user must know what action to perform. Make the CTA bold and prominent.
To learn more about how to design a user friendly website contact us via our contact form or Call us.